Complexity kills marketing and sales. Keep it simple!

About 10 years ago when I started as a junior web developer, I was obsessed with writing programs. Complex programs. I remember senior guys telling me that I needed to simplify my code so they could understand and help me to maintain it. But I naively thought I was the smartest coder in the world and kept introducing shiny new complicated parts.  …

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Why going to gym multiple times a week is actually a bad thing?

It’s fascinating to see how hard people try to defend their beliefs. Even the closest family and friends often refuse to consider some new cutting edge or simply nontraditional information. Just a few days ago I was trying to share some new ideas with my wife and I feel like couldn’t get through with my message because of her pre-existing beliefs…  …

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Day 27 – WordPress backup failed? My simple 3 step battle tested strategy for every website owner

“What do you mean you have no backups?? My responsibility?! But I thought it’s your responsibility as my hosting provider to do my WordPress backups?! I don’t care about your server, I just want my business to be restored as fast as possible.”

—  …

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Day 24 – How can you become a web developer from scratch? Here is my story…

I was happily sleeping on my air mattress in my tiny 10x10ft room when my phone started to ring. At the time there were like 3 contacts in my address book – my brother and a few other Russian-speaking friends.

Remember I was selling pictures on the Times Square for about a year after I came to the United States and I had to get the phone so we could periodically call each other to check on cops.  …

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